RAM

Secured $1M in pre-seed funding by co-writing and presenting an investor pitch and prototype, accelerating product development.

Directed UX and product design for an adaptive AI-powered bed, resulting in 10 pre-booked beta units before public launch.

Conducted extensive user research with 100+ users, including caregivers and wellness personas, to inform human-centered design solutions.

Defined the core product brand and collaborated with a 15-member cross-functional team to integrate hardware-software interactions via touch, voice, and app.

Designed a fleet management dashboard enabling real-time monitoring of over 10,000 vehicles, significantly improving operational oversight.

Enhanced efficiency in Sixt Share operations by implementing real-time map-based tools, streamlining vehicle management processes.

Led the UX redesign for the Sixt+ subscription flow, reducing churn by strategically introducing a Pause Plan feature.

Redesigned the upsell experience within the rental funnel, increasing protection plan conversions.

Provided expert UX contributions to 7 cross-functional teams, fostering collaboration across mobility, operations, and subscriptions.

Proposed and designed a hotel management SaaS tool, 'Hotel Superhero,' which successfully launched as a new business unit.

Conducted comprehensive user research with hotel staff and operations teams to inform product strategy and design.

Developed responsive web and tablet experiences for partner onboarding and operational workflows, enhancing user accessibility.

Designed SEO-optimized landing pages, contributing to improved booking conversion rates.

Led mobile motion design efforts, with work recognized and showcased at Google I/O.

Designed mobile and web tools adopted by leading brands including Nike, Under Armour, Aditya Birla, and Arvind.

Developed a DIY workflow builder UI, empowering clients to customize solutions for operations, HR, and training needs.

Produced comprehensive wireframes, prototypes, and visual assets for various product modules, ensuring high-fidelity design delivery.

Collaborated effectively with cross-functional teams, including engineers, product managers, and marketing, to deliver cohesive B2B SaaS solutions.

Designed engaging UX demos, strictly adhering to Microsoft Windows UX principles, to educate and inspire student developers.

Taught critical mobile-first and interaction design methodologies to student developers, fostering practical skill development.

Developed single-purpose educational tools utilizing Visual Studio and Photoshop, enhancing learning experiences for students.