About
Highly accomplished Senior Product & UX Designer with over 10 years of experience driving innovation across SaaS, mobile, and hardware/software platforms. Proven leader in user research, UX strategy, and system design, consistently transforming complex workflows into intuitive, impactful products. Spearheaded initiatives that secured $1M in pre-seed funding, pre-booked 10 AI beds, and managed over 10,000 vehicles, demonstrating a strong track record of delivering measurable business and user value.
Work
CAMA by Water
|Chief Design Officer (Founding Team)
Bengaluru, Karnataka, India
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Summary
Led comprehensive UX and product design as a founding team member for an adaptive AI-powered bed, driving product vision from concept to pre-launch success.
Highlights
Secured $1M in pre-seed funding by co-writing and presenting an investor pitch and prototype, accelerating product development.
Directed UX and product design for an adaptive AI-powered bed, resulting in 10 pre-booked beta units before public launch.
Conducted extensive user research with 100+ users, including caregivers and wellness personas, to inform human-centered design solutions.
Defined the core product brand and collaborated with a 15-member cross-functional team to integrate hardware-software interactions via touch, voice, and app.
Sixt SE
|Senior UX Designer
Bengaluru, Karnataka, India
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Summary
Directed end-to-end UX design for Sixt's digital products, significantly enhancing operational efficiency and customer conversion across multiple business units.
Highlights
Designed a fleet management dashboard enabling real-time monitoring of over 10,000 vehicles, significantly improving operational oversight.
Enhanced efficiency in Sixt Share operations by implementing real-time map-based tools, streamlining vehicle management processes.
Led the UX redesign for the Sixt+ subscription flow, reducing churn by strategically introducing a Pause Plan feature.
Redesigned the upsell experience within the rental funnel, increasing protection plan conversions.
Provided expert UX contributions to 7 cross-functional teams, fostering collaboration across mobility, operations, and subscriptions.
Treebo Hotels
|UX Designer
Bengaluru, Karnataka, India
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Summary
Drove UX initiatives for Treebo Hotels, conceptualizing and developing a new SaaS product that became a distinct business unit.
Highlights
Proposed and designed a hotel management SaaS tool, 'Hotel Superhero,' which successfully launched as a new business unit.
Conducted comprehensive user research with hotel staff and operations teams to inform product strategy and design.
Developed responsive web and tablet experiences for partner onboarding and operational workflows, enhancing user accessibility.
Designed SEO-optimized landing pages, contributing to improved booking conversion rates.
Led mobile motion design efforts, with work recognized and showcased at Google I/O.
Wooqer (Retail SaaS)
|UX Designer
Bengaluru, Karnataka, India
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Summary
Developed and delivered UX/UI solutions for a B2B Retail SaaS platform, serving major clients like Nike and Under Armour.
Highlights
Designed mobile and web tools adopted by leading brands including Nike, Under Armour, Aditya Birla, and Arvind.
Developed a DIY workflow builder UI, empowering clients to customize solutions for operations, HR, and training needs.
Produced comprehensive wireframes, prototypes, and visual assets for various product modules, ensuring high-fidelity design delivery.
Collaborated effectively with cross-functional teams, including engineers, product managers, and marketing, to deliver cohesive B2B SaaS solutions.
Edukinect
|UX Designer & Evangelist (Microsoft Student Partner)
Hyderabad, Telangana, India
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Summary
Served as a Microsoft Student Partner, designing and evangelizing UX principles and tools to empower student developers.
Highlights
Designed engaging UX demos, strictly adhering to Microsoft Windows UX principles, to educate and inspire student developers.
Taught critical mobile-first and interaction design methodologies to student developers, fostering practical skill development.
Developed single-purpose educational tools utilizing Visual Studio and Photoshop, enhancing learning experiences for students.
Education
JNTU
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Bachelor's Degree
Electronics and Electrical Engineering
Skills
UX Design & Strategy
User Research, UX Strategy, System Thinking, Interaction Design, Design Systems, Design for Operations, Motion Design, SaaS UX, AI Tool Design, Mobile & Web Apps.
Design Software
Figma, Sketch, After Effects, Blender, Principle, InVision, Zeplin, Photoshop, Visual Studio.
Collaboration & Project Management
Cross-Functional Collaboration, JIRA, Slack, Trello, Hotjar.